Our business model

Our business model is built on 25 years of experience of operating a Central Office team providing support and guidance to a network of entrepreneurial individuals with the drive and local knowledge to deliver success.


Our difference

Service excellence

Our experience and focus on customer service have enabled us to stand out from the crowd and are critical to the success of our Group. Our property franchisees and financial advisers undergo intensive training and regular audits to ensure that they are equipped to deliver our required high standard of service.

Greater financial stability

A strong lettings base providing a recurring revenue stream coupled with an increasing revenue stream from property sales and financial services provide the Group with greater financial stability. Our model also enables our property franchisees to build a capital asset which, unlike income-based franchise options, provides a financial return on exit.

Network model

Both our franchisees and advisers benefit from the backup and support of a Central Office team whilst operating their own business with the entrepreneurial drive of an owner-manager.

Proactive growth

We proactively identify suitable businesses for our property franchisees to bolt onto their existing business, whilst also initiating the roll out of additional property services, such as financial services, to be offered by our franchisees, providing the opportunity for accelerated and sustained growth.

Our process

Belvoir sits at the centre of our networks

Belvoir operates a network of property franchisees and a network of financial advisers supported by our Central Office team. These two networks overlap with our property franchisees providing a lead source to our financial advisers who are well placed to provide mortgage and other property-related financial services advice to our landlords and our home owners. Our financial advisers benefit from the reliable lead source and our property franchisees benefit from an additional revenue stream. Both networks are supported centrally to ensure that the individual franchise owners and financial advisers achieve their growth potential. The processes involved are described in detail below.




We work closely with potential new franchisees and advisers to ensure that they are a good fit for our business model of high-quality service delivery and sound business ethics. This process minimises the risk to both the Group and our business partners and assures our high success rate.


All new franchisees and advisers undertake an intensive induction programme undertaken on joining to ensure that they have the necessary skills and know-how to make their business a success.

Brand equity

We invest continually in our brands to ensure that messaging remains fresh and relevant to our markets. Marketing campaigns and material are developed.


We facilitate a culture where franchisees learn from each other and share experiences through both national and regional networking groups and at the annual conference held by each network


Each franchisee and adviser has a dedicated business mentor who helps them to develop their business. Advice and support are available from Central Office in specialist areas such as legal, IT, compliance and marketing.


In addition to the induction training, a continual programme of professional training and development is conducted both centrally and via webinars.

Delivering value

Franchisees and advisers

We provide a proactive support system, bringing the best and most up-to-date tools, advice, training and services to our franchisees and advisers with group deals negotiated where possible.

6,130 hours

spent on training


Our professional service goes above and beyond legal requirements. Our franchisees’ key role is to deliver exceptional customer service to their clients.


online star rating (independently
generated by reputation.com)


We recognise the need to attract, retain and develop the best talent to our Central Office team, offering opportunities for ongoing learning and professional development, to ensure that we deliver a professional service to our networks.

29 staff

holding or training towards
a professional qualification


Our Board is committed to building a business capable of creating value for our shareholders based on sound business ethics.

Adjusted basic EPS increased to


(2018: 12.9p*)

*2018 reflected net exceptional credit of £0.6m